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3T renews pro sponsorships for 2010 season

15.12.2009 22:56:00
3T renews pro sponsorships for 2010 season
Cervélo TestTeam, Garmin-Transitions and Team Milram will again ride 3T components 3T will again sponsor UCI ProTour teams Cervélo TestTeam, Team Garmin-Transitions, and
Team Milram in 2010.

“We are delighted to be working again with these highly professional sporting organizations,” commented 3T CEO René Wiertz. “Bike racing is 3T’s lifeblood. Pro racers test our products to the limit and help us improve the breed. We have learnt a great deal from them since 3T returned to the pro peloton at the start of 2008.”

Jonathan Vaughters, CEO, Slipstream Sports, added: “Our riders had a strong season in 2009. We look forward to an exciting 2010 when we will again be riding 3T equipment.”

“We are looking forward to working with 3T once again in 2010,” said Damon Rinard, Race Engineer, Cervélo TestTeam. "Our riders like the 3T equipment and did very well on it in 2009. Of course, we're hoping they'll do even better still this season.”

The 2010 road race program kicks into action with the Tour Down Under starting 18 January in Adelaide, Australia. Cervélo TestTeam, Team Garmin-Transitions, and Team Milram are all set to start the race, typically run in sunshine and warm temperatures – unlike the traditional early-spring European events that follow soon after.

3T products equipping the pro teams’ bikes include ARX stems, MISTRAL aerobars, ROTUNDO and ERGOSUM drop bars, DORIC/DORICO and PALLADIO seatposts, and FUNDA forks.

About 3T:
3T is an Italian cycle components company, founded in 1961 in Turin. After a change of ownership in 2007, 3T underwent a major program of investment to renew its technical capacity and delivery resources. The 3T Intelligent Production Lifecycle is now the bike industry’s most advanced engineering platform, integrating the product design–analyze–optimize–test cycle so every component has strength and reliability built in from the start. In 2008, the Tour de France and several Olympic races were won on 3T components.

 

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